It's a new year and there's a new Clubhouse for Andy Cohen and his list of guests spanning Bravo-lebrities to Oscar award winning actors and actresses. But this year, interactivity is the name of the game, powered by Megaphone TV.
TEGNA and Megaphone TV have announced a licensing partnership that allows for TEGNA Media to use Megaphone’s Participation TV Platform during live news, sports and local broadcasts. Currently available in 16 TEGNA markets.
The result of the 2016 Presidential election has revealed a divided country, and TEGNA stations are using Megaphone TV's participation technologies in new ways to gather the opinions of their audiences from all sides of the political spectrum on both their linear broadcasts and on social channels through Facebook and Facebook Live.
Megaphone TV's real time participation technology has been nominated for the "Best Mobile Product" of the 9th Annual Mobile Excellence awards, "The Oscars of Mobile, " produced by Axis PR and Entertainment.
Viewers of TEGNA's NBC Denver affiliate KUSA had opportunities to participate directly in their pre-Election Day 2016 Colorado U.S. Senate debate by answering the same questions posed by the moderators to the candidates.
Megaphone TV’s live, interactive participation technology launched on Facebook Live and Periscope through a seamless integration with NowThis’ live coverage of the second Presidential Debate of 2016, held on Sunday, October 9th between Democratic nominee Hillary Clinton and Republican nominee Donald Trump at Washington University in St. Louis.