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Response Magazine: Megaphone and JTV

Megaphone TV's launch of its interactive participation TV products in the Home Shopping genre on Jewelry Television ("JTV") was featured in the November, 2015 issue of Response Magazine, the "definitive publication in direct response marketing."

Dan Albritton, founder and CEO of Megaphone TV, says these interactive features ultimately increase ratings and broadcaster revenues through title sponsorships and new ad formats.

Megaphone TV's suite of products can be tailored for use during live home shopping broadcasts which can lift average viewing times, leading to more purchase potential. Viewers can not only participate in real-time games and quizzes with the show presenters live, but also purchase featured items directly from their second screen device.