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ABC's Interactive "On the Red Carpet At the Emmys"

Megaphone TV powered the interactive technology used during ABC's live pre-show red carpet coverage for the 68th annual Primetime Emmy Awards held at the Microsoft Theatre in Los Angeles.

Viewers had a premium virtual position on the red carpet with opportunities to cast their votes on who they believe should win in each of the main categories as well as a chance to give their 1-10 opinion on selected stars' fashion choices using Megaphone TV's "Guess Gauge" product.

Category Audience Voting Results:

Best Drama Series - Game Of Thrones

Best Actor in a Comedy Series: Anthony Anderson

Best Actress in a Drama Series: Viola Davis

Best Reality Competition Series: Dancing With the Stars

Best Actress in a Comedy Series: Tracee Ellis Ross

Best Actor in a Drama Series: Kevin Spacey

Best Comedy Series: Modern Family