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Local News

For local broadcasters Megaphone TV creates an Emmy Winning participation platform used in live news, sports, political, and entertainment shows.

Megaphone TV covers over 60% of the local TV news households, including stations in 24 out of the top 25 markets, with station group partners including ABC, CBS, Cox Media Group, NBC, Raycom, Sinclair, Scripps, and TEGNA.
 
For a quick overview, our platform helps local broadcasters:
 
ENGAGE: Audience participation with news stories through realtime on-air interactive polls and quizzes


RETAIN: Second screen interaction on your website, mobile site, or app during the newscast using MegaChatter and outside the newscast using our web based polling


MONETIZE: Must-see interactive ads and sponsorship packages that convert viewers to purchasers through their mobile device


EXTEND: Social media engagement in the broadcast and in Facebook Live, including sponsorship placement

 

See multiple local broadcast examples in our video Showcase for Local News
 

Talk Shows

For talk shows Megaphone TV creates an Emmy Winning participation platform to engage viewers in the show, live.

Whether it's the audience sassing a guest, debating a host, or playing a quiz, shows such as AMC's Talking Dead and Bravo's Watch What Happens Live! with Andy Cohen rely on Megaphone to let their audience feel like they're in the studio every night.

 
 Our platform helps talk shows:
 
ENGAGE: Audience participation with show discussion through realtime on-air interactive polls and quizzes


RETAIN: Second screen interaction on your website, mobile site, or app during the show using MegaChatter and outside the show using our web based polling


MONETIZE: Must-see interactive ads and sponsorship packages that convert viewers to purchasers through their mobile device


EXTEND: Social media engagement in the broadcast and in Facebook Live, including sponsorship placement

 

See multiple talk show examples in our video Showcase for Talk Shows

Sports

For sports broadcasters, Megaphone TV creates an Emmy Winning participation platform used in pre-show, live sports events, halftime shows, after game coverage, and sports wrap-up programming. 

Broadcast partners include MLS, Univision Deportes, NHL, and nearly 50 local TV stations.
 
For a quick overview, our platform helps sports broadcasters:
 
ENGAGE: Audience participation with sporting events and stories through realtime on-air interactive polls and quizzes


RETAIN: Second screen interaction on your website, mobile site, or app during the show using MegaChatter and outside the show using our web based polling


MONETIZE: Must-see interactive ads and sponsorship packages that convert viewers to purchasers through their mobile device


EXTEND: Social media engagement in the broadcast and in Facebook Live, including sponsorship placement

 

See multiple sports examples in our video Showcase for Sports

Polls

The Megaphone TV participation platform allows a broadcaster to bring audience opinion and sentiment into a show in under a second.

Megaphone has the largest suite of polling products on the market, with many styles of interaction including:

Use cases exist for almost every content type, for example:

  • Voting which contestant should leave a dating show

  • Choosing the next topic in a political debate

  • Deciding the most accurate sports analyst

Operations and Content Entry are simple

  • Web based

  • Easy to create multiple interactions

  • Upload media in seconds

  • Add and re-arrange content while live on-air

Live Trivia

The Megaphone TV participation platform allows a broadcaster to add a game show segment to any broadcast, app, or stream, or use Megaphone as a full "game show in a box."

Live Trivia products statistically build the largest audience and retain it the longest compared to any other product. Adding questions throughout a show with a few at the very end and an on-air scoreboard can keep viewership high in the final quarter hour.

Use Cases include:

  • Live Trivia in your app

  • News trivia on this week's most important events

  • Sports quiz on team trivia

  • Entertainment trivia on movie awards 

Live Trivia is a great way to recognize fans and award prizes, and Megaphone can provide full contest and prizing support (including writing 50 state legal rules all the way through to prize fulfillment).
 

AMC's Talking Dead Live Trivia:

TEGNA's Daily Blast Live Trivia Showdown:

CBS's All Access After Trek Trivia:

Facebook Live

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All Megaphone in-show products are available to be used in Facebook Live, including the native sponsor logo locations built into every Megaphone on-air product.

Integrating Megaphone into Facebook Live is as simple as adding a URL into your broadcasting software.

Megaphone TV is a Facebook Marketing Partner, giving our platform access to all private APIs and features that Facebook offers to partners, including:

  • Hashtag voting

  • Donations

Social and Digital

The Megaphone TV platform has multiple touchpoints that connect the on-air experience with the social and digital world, including:

MegaChatter: Our Twitter-based chatroom for the second screen that keeps the social conversation about your show on your website. (Video above)

Social-to-Air: Easily mix and match Twitter, Facebook, and Instagram content on-air with other Megaphone poll and quiz products. (Video below)

 
 

Web Polls: A version of our on-air polling suite available for use in any website. Have as many polls open for as long as desired. Excellent for news articles. (Image below)

Facebook Live support: Full support for the Megaphone platform in Facebook Live
 

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Sponsorships, Ads

For our broadcast partners that seek to generate revenue from Megaphone we suggest creating 360 Sponsorships and Ad Campaigns using a variety of Megaphone products as well as integration with your digital properties.

All Megaphone on-air products have sponsor logos built in, and sponsor media can be added in a matter of seconds.

A full suite of transactional advertising products is also available, including:

  • Coupon email capture

  • Geolocation push to Retail

  • Click-to-Call

See the full list of Sponsorship and Advertising Products as well as Sponsorship and Advertising Examples from real client campaigns.
 

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