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MediaShift Report: How Broadcasters Are Making Two-Way Experiences with Megaphone TV

MediaShift Report: How Broadcasters Are Making Two-Way Experiences with Megaphone TV

MediaShift has published a survey of interactive and innovating types of audience engagement for local broadcasters. While not affiliated with MediaShift or NAB Pilot, Megaphone TV products and broadcast partners are heavily featured in the article.

NBC/TEGNA'S KARE-11 Opens Rio Olympic Coverage With Interactive TV

NBC/TEGNA'S KARE-11 Opens Rio Olympic Coverage With Interactive TV

Minneapolis station KARE-11, a Tegna/NBC station, supplemented NBC Olympics' coverage of the 2016 Rio Olympic Games opening ceremony with an extremely high-engagement viewer poll live on their newscast immediately following the national broadcast.

Univision "Copa America Centenario" Sponsored by AT&T

Univision "Copa America Centenario" Sponsored by AT&T

Fans registered their votes in an interactive experience sponsored by AT&T during Univision broadcasts of all matches from the 2016 "Copa America" tournament, held in football venues throughout the USA.  Megaphone products "Hot Or Not" and "5 Stars" were used to invite live audience opinion and to rate game play throughout the matches. 

WNBC-TV "Sports Final"

WNBC-TV "Sports Final"

After the New York Mets defeated the Chicago Cubs in Game 2 of the National League Championship series, WNBC-TV's "Sports Final" wrapped up coverage for the night with 3 rapid fire "Hot or Not" questions from Megaphone TV.