The Megaphone enhanced episode, Xmas Fashion Party, was the most watched program of the day. The episode delivered 1.14 million viewers with a 37.8 share in all Adults 18-54 which was also the #3 show of the entire week.
Brett Kavanaugh Confirmation Controversy tops this year’s list of top interactive live news polls. MEGAPHONE TV remains broadcast industry’s leading Viewer Engagement Platform bringing live polling to over 70 news organizations worldwide.
MediaShift has published a survey of interactive and innovating types of audience engagement for local broadcasters. While not affiliated with MediaShift or NAB Pilot, Megaphone TV products and broadcast partners are heavily featured in the article.
The show incorporates a variety of different interactive elements powered by Megaphone TV, including news quizzes and audience polls allowing viewers to choose which story will be covered in the next segment.
TEGNA and Megaphone TV have announced a licensing partnership that allows for TEGNA Media to use Megaphone’s Participation TV Platform during live news, sports and local broadcasts. Currently available in 16 TEGNA markets.