Along with billboards, verbal mentions, and traditional :30s -- Megaphone polling will increase viewer engagement along with additional value for advertisers.
Fans registered their votes in an interactive experience sponsored by AT&T during Univision broadcasts of all matches from the 2016 "Copa America" tournament, held in football venues throughout the USA. Megaphone products "Hot Or Not" and "5 Stars" were used to invite live audience opinion and to rate game play throughout the matches.
Viewers of the season 2 premiere (and finale) of AMC's "Better Call Saul" were immediately treated to a live special edition of "Talking Saul" with Chris Hardwick. In addition to a live viewer quiz, the home audience had a chance to directly particpate in the panel discussion with Jonathan Banks, Vince Gilligan, and Peter Gould. Show sponsor Acura also was the featured sponsor of all the show's interactive elements.